Hypnotic Language

One doesn’t have to, {name}, …

One doesn’t have to, Andy, just close your eyes and begin to relax.

One doesn’t have to, Michelle, think about how easy it is to make a change in your life.


One doesn’t have to, {insert your name here}, realise that this seemingly detached statement is actually aimed squarely at the named individual, and that what appears to be a general statement is in fact a specific suggestion.

About the author

Lee Avery

Professional Therapist, Clinical Hypnosis & NLP Trainer with over 25 years of experience in training new professionals and treating clients. He specialises in Trauma related Psychological health issues. After years of running training classes Lee has decided to publish his training materials online to further the accessibility of NLP and Hypnosis. He is an advocate for Clinical Hypnosis Excellence and is constantly looking to improve the professional standing of Hypnosis and Hypnotherapy within the medical community.

He also runs Achieving Greatness a software development company producing mobile apps for the mental health community.

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